According to PixVerse (@PixVerse_), the company launched the ThrillerChallenge on its AI Halloween Channel, leveraging advanced AI content generation to engage users during the Halloween season (source: PixVerse on Twitter, Oct 31, 2025). This initiative demonstrates how AI-driven platforms can create interactive and themed content, offering businesses new opportunities for seasonal marketing, audience engagement, and branded entertainment. By utilizing generative AI, PixVerse enables brands and creators to rapidly produce customized, festive digital experiences, highlighting the growing trend of AI in event-based content creation.

According to OpenAI (@OpenAI), the Sora app now features character-based AI content creation, as demonstrated by their Halloween post featuring Sora and the monsters of Monster Manor. This development highlights Sora’s expanding capabilities in generative AI for storytelling and entertainment, enabling users to create customized narratives with unique characters. The update positions Sora as a competitive tool for content creators and brands seeking to leverage AI-generated characters for marketing campaigns and interactive experiences (source: OpenAI Twitter, Oct 31, 2025).